Move Over Mickey: A New Franchise at Disney

The success of _High School Musical 2_ is an indication of Disney’s long-term efforts to reposition its cable channel to appeal to the underserved 9-to-14 age group and to rope in youngsters for whom Mickey Mouse seems too babyish. For the time being at least, the movie has made a trio of fictional high school students named Troy, Gabriella and Sharpay as recognizably Disney as that 79-year-old mouse.

— "Move Over Mickey: A New Franchise at Disney" by Dave Itzkoff in the New York Times