I purchased a new Apple laptop because I needed one, not because of any particular advertised feature. The Touch Bar models were better specced, so I grudgingly ended up with one. Today I finally turned off the Touch Bar’s “App Controls”, returning it to the standard function layout.
I don’t know how other people use computers, but I expect I’m in the majority as someone who keeps my eyes and attention focused on the display while typing. The term “touch typing” refers to the skill of being able to type by touch without needing to look at the keyboard. Thus, creating a “Touch Bar” — a flat capacitance screen with constantly shifting tap targets and no physical cues as to button location — is the exact opposite of a touch typing innovation.
The Touch Bar is very clever in the way that it dynamically updates with buttons relevant to each app. But we already have a mechanism for that functionality — a massive backlit screen that updates 60 times per second. I’m not sure that a touch screen laptop is useful, but being able to touch a target where I’m looking makes a lot more sense to me than having to change my focus away from the massive display screen I spend all my time working on in order to glance down at a tiny set of touch targets in a location where I have trained myself to never look.
Is the Touch Bar an innovation? Reviews are mixed, mostly taking a wait-and-see attitude. But I’m willing to call it now — the Touch Bar is a step backwards. Before, I had trained myself to know by touch how to change volume, brightness, and music. Now those buttons have no tactility. Just because something is new does not make it innovative. Just because you can create a whiz-bang bit of gadgetry does not mean you should.
I’d add ‘just because you can turn a computer company into a consumer products company doesn’t mean you should’.